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Sweet & Candy

Your confectionery wholesale partner

From bulk candy and novelties to snacks and the latest confectionery trends — we help businesses keep their assortment exciting.

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  • Since 1996
  • B2B
  • 3000+ products
  • 24/7 Online Shop
  • Fast order processing
  • Competitive prices
Five Swigle Pop swirl lollipops in different colours Lollipops in the spotlight Swigle Pop Giant swirl lollipops in five flavours: Bubble Gum, Blue Raspberry, Fruit, Cassis and Watermelon. Explore lollipops
Reese's Big Cup, milk chocolate and peanut butter, on an orange background Popular USA brands Reese's Explore our popular USA brands such as Reese's: the world-famous peanut butter cups with a tasty chocolate coating. Available in different flavours and sizes! Explore USA & Asian candy
Seven Veggie Monkeys in a circle, each in a different two-colour flavour, with the Veggie Monkeys logo Only at Sweet & Candy Duo Monkeys We reinvent the Monkey every time, with new and attractive duo flavours. Each flavour is only available for a limited time. Get yours now! Explore Pick 'n Mix candy

Sweet & Candy Distribution B.V. (S&C) is a B2B confectionery wholesaler based in Deventer, the Netherlands. Since 1996 we have supplied sweet shops, convenience stores and confectionery resellers with Pick 'n Mix bulk candy, novelty candy, snacks and international confectionery — all from stock and ordered through our online B2B shop.

Who we supply
Businesses only — sweet shops, convenience stores and confectionery resellers
Assortment
More than 800 Pick 'n Mix items and more than 1,000 novelty products
Warehouse
A distribution centre of over 5,000 m² in Deventer
Ordering
Online, 24/7, with live availability and allergen information
In business since
1996

One partner for the whole candy shop

Start with the categories that drive footfall, then fill every shelf from the same supplier.

Pick 'n Mix bulk candy

Build your own Pick 'n Mix assortment.

Novelty candy

Fun, surprising and made for impulse buys.

Snacks

Sweet and savoury products for every moment.

Trending products

Stay ahead of what shoppers want next.
View the full assortment

Why shops buy from S&C

Buying confectionery should be the easy part of running a shop.

  • A huge assortment

    More than 800 Pick 'n Mix items and 1,000+ novelty products — classic favourites and new trends in one catalogue.

  • Available from stock

    What you see in the online shop is in our warehouse, with live availability per product.

  • Fast order processing

    Orders are usually picked within one or two working days, however many different products you choose.

  • Personal service

    Talk to people who know your shop and can answer questions about products, orders and deliveries.

  • Confectionery expertise

    Supplying the confectionery trade since 1996. We know what sells, and what is about to.

Fill your shelves with what sells

Foam, sour, liquorice, gummies and jelly beans: the products that make a Pick 'n Mix wall work.

Foam candy
Foam candy
Sour sugar gummies
Sour sugar gummies
Liquorice allsorts
Liquorice allsorts
Jelly beans
Jelly beans
Explore Pick 'n Mix bulk candy
Pallet racks with confectionery cases in the Sweet & Candy warehouse
Aerial view of the Sweet & Candy distribution centre in Deventer
Sweet & Candy loading docks and delivery truck

Big assortment. Smart distribution.

Every order is picked and packed in our own distribution centre in Deventer.

  • Over 5,000 m² distribution centre

    Pallet racks full of confectionery, managed in one location.

  • Shipped the same or next day

    Once your order is ready, it leaves our docks the same day or the next.

  • Collect it yourself

    Prefer to pick up? Your order is ready for collection as soon as it is packed.

  • Export-ready paperwork

    We prepare the documents for customers who export.

Discover our warehouse

We follow the market so your shelves do not stand still.

Novelty

Novelty that sells itself

Sour sprays, candy toys and bright packaging built for the till point.

 Bulk candy

Sour and fizzy

 Mallow

Foam favourites

 USA & Asian

Straight from the USA

Discover trends and new arrivals

Brands in our assortment

From international A-brands to specialist Pick 'n Mix makers.

  • Dr. Sour
  • Mega Gummies
  • Sküm
  • The Original Fruit Splash
Explore our confectionery brands

How it works

From application to delivery in five steps.

  1. Become a customer

    Apply for a business account. Once approved, you receive your login for the online shop.

  2. Explore the assortment

    Browse every product with live availability, ingredients, nutrition values and allergens.

  3. Order online

    Place orders 24/7, whenever it suits you.

  4. We pick and process

    Your order is usually picked within one or two working days.

  5. Delivery or collection

    We ship the same or the next day, or you collect from our warehouse.

Become a customer Learn how B2B ordering works
A member of the Sweet & Candy customer service team on the phone

Personal service. Professional scale.

From product questions to orders and deliveries, our team is here to help.

Contact our team

Questions businesses ask us

Contact our team

What does Sweet & Candy Distribution do?

Sweet & Candy Distribution B.V. (S&C) is a B2B confectionery wholesaler in Deventer, the Netherlands. We supply businesses with Pick 'n Mix bulk candy, novelty candy, snacks, USA, Asian and other international confectionery, seasonal products, and packaging, displays and bins.

Who can buy from S&C?

We sell to businesses only, such as sweet shops, convenience stores and confectionery resellers. We do not sell to consumers.

How do I become a customer?

Apply for a business account using our registration form. After approval you receive login details for the online B2B shop and can start ordering.

How does ordering work?

Customers order in our online B2B shop, 24/7. The shop shows availability, ingredients, nutrition values and allergen information for each product. Orders are usually picked within one or two working days, then shipped the same or the next day, or prepared for collection.

Does S&C supply Pick 'n Mix bulk candy?

Yes. Pick 'n Mix is loose confectionery that shops sell by weight or by the scoop. Our catalogue includes more than 800 Pick 'n Mix items, plus the bags, scoops, bins and displays to present them.

Does S&C offer international confectionery?

Yes. Alongside European confectionery we carry USA and Asian candy, including American brands such as Reese's and Nerds.

Where is S&C located?

Our office and warehouse are at Londenstraat 11, 7418 EE Deventer, the Netherlands.

Ready to fill your shelves?

Open a business account and order from our full assortment online.

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